How to Maximize ROI with Google Ads for Local Home Service Businesses?

[terrymcorwin]

Hey everyone,

I’ve been experimenting with different digital marketing strategies for my plumbing and HVAC company, but I’m curious about what’s really working for others. Specifically, I’m interested in how home services PPC campaigns are performing these days.

Are you seeing better results with search ads, display, or local service ads?

How do you structure your ad groups and manage your budget to get the most qualified leads without overspending?

I’d love to hear real-world experiences, best practices, and any common pitfalls to avoid when running PPC campaigns for home service businesses.

 

[terrymcorwin]

Hey everyone,

I’ve been experimenting with different digital marketing strategies for my plumbing and HVAC company, but I’m curious about what’s really working for others. Specifically, I’m interested in how home services PPC campaigns are performing these days.

Are you seeing better results with search ads, display, or local service ads?

How do you structure your ad groups and manage your budget to get the most qualified leads without overspending?

I’d love to hear real-world experiences, best practices, and any common pitfalls to avoid when running PPC campaigns for home service businesses.

thanks in advance for any help